At Bonsai, we measure and generate incremental value through first-party data, providing business leaders with insights into the effectiveness of growth strategies, while enabling marketing leaders to activate drivers of business success.
Today, brands are losing $29 on every customer acquired, and 40% of prospective customers can’t be targeted or tracked. Third-party cookies have shifted from generating revenue for businesses to costing more money than they bring in. So, what’s a marketer to do? Move away from third-party cookies and adopt a first-party measurement & activation platform that measures true incremental business outcomes, and optimizes investments algorithmically.
Business impact precision at scale
Actionable predicted attributable value
Modern speed and precision for MMM’s
For Google Ads Smart Bidding
Engagement management
Marketing tech operations
Full-service digital marketing
Analytical leads & data science
What your team has done for our business has been transformative – and it’s only the beginning.
Bonsai has been instrumental in thoughtfully assessing the current status of operations in Ancestry marketing, recommending solutions, and helping us implement them. I have been really impressed with the insights that Bonsai has shared based on meetings with internal team members.
Bonsai Data Solutions identified gaps in our first-party data and provided Claire’s with a framework to activate and unify customer data for our most important marketing campaigns.
Bonsai has worked closely with our entire team to join all of our data into a complete, unified view of the business. They have provided key insights to help us improve our operations and efficiency.
Bonsai not only made us better, but pushed us to think in new ways we never would have identified ourselves.
The Bonsai team has been instrumental in helping our organization get set up with foundational elements of business intelligence and strategy development. They’re been a joy to work with, a diligent team, and a consistent group of people to work with. I feel at peace and reassured about where we are today as an organization as well as the road ahead; this is all thanks to our partnership and work with Bonsai.
Bonsai has been tremendous to work with. Their attention to detail and expertise in the field of paid search marketing has been extremely beneficial. I would recommend them to any growing online business.
We needed a partner who not only recognizes the digital marketing ecosystem but also knows how to leverage data to validate the impact our Google Ads investment has across both our national online and local retail businesses. Bonsai brings a world-class strategic approach and provides key insights that enable our senior leadership team to confidently act to help us continue our drive toward establishing a truly connected retail strategy.
Markerters can’t figure out what to do better.
Business & marketing leaders see real results growth alongside marketing’s true impact
Take the first step to design, unify, and utilize your business data right here, today. Contact the Bonsai team for an expert assessment.
